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How to Use QR Codes in Direct Mail: 5 Lessons from Retailers

August 11, 2026

See the lessons

We dig into how retail marketers at leading brands are using direct mail QR codes to drive conversions, from best practices to innovative trends.

See real examples of calls-to-action and destination pages.

Afandi direct mail QR code and landing page

Freedom News

Brian Keefe Joins Freedom as SVP of Business Development

MILTON, WI – It is with great pride we announce the addition of Brian Keefe to the Freedom team as SVP of Business Development.

Campaign Innovations, Freedom News

Freedom Announced as Award Winner in the 2025 Graphics Excellence Awards

PEWAUKEE, WI – The Great Lakes Graphics Association (GLGA) has announced that Freedom of Milton, WI is an award winner in the 2025 Graphics Excellence Awards competition.

Freedom News

Freedom Earns EcoVadis Silver Medal for Responsible Business Practices

MILTON, WI – Freedom has been awarded a Silver EcoVadis Medal for its sustainability initiatives in FY2024.

Freedom News

Freedom Achieves HITRUST r2 Certification

MILTON, WI – HITRUST Risk-based, 2-year Certification validates Freedom is committed to meeting key regulations and protecting sensitive information.

Freedom News, Industry News

Freedom Named 2024 Innovator of the Year

MILTON, WI – Freedom is proud to announce that it has been named one of six companies to receive the prestigious honor of Innovator of the Year from Printing Impressions.

Freedom News, Industry News

Freedom Joins Women in Print Alliance

MILTON, WI – Freedom staff members now have access to enhanced year-round benefits and greater accessibility to professional development opportunities, special events, and more.

Campaign Innovations, Industry News

Freedom Announces Sponsorship of Direct Mail Industry Report

Exciting News! Freedom is proud to announce our sponsorship of The Delivering Performance Direct Mail 2023 white paper by the esteemed Winterberry Group. We are truly honored to participate in this prestigious endeavor.

Industry News

USPS® Cross-State Initiative

In the late nineteenth and early twentieth centuries, as part of the Rural Free Delivery initiative, the city and state (last line) of a customer address was assigned according to the Post Office™ delivering mail to that address.

Freedom News, Industry News

Freedom Purchases the Assets of Suncraft Technologies

MILTON, WI – Freedom has purchased the assets of Suncraft Technologies.
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